Meeting Mahalo
Monday, August 20th, 2007So I finally got around to checking out Mahalo.
At first glance Mahalo seems a hybrid of a crowd sourced resource such as Wikepedia, Larry Sanger’s Citizendium which will be authored by experts, and a community compiled compendium of links to, hopefully, aggregate and replace all those great resource pages that individuals used to build and maintain, and my first response was “cool”. What I saw was an ad free human recommendation search engine. Who couldn’t get into that?
The initial impression was strong enough that I registered, as Vera, and then stopped.
There’s a basic premise here of crowdsourcing for the crowd’s own benefit but combined with quality control that is certainly appealing.
There are dozens of sites that I could submit (for which there are not yet categories), dozens of subjects that I could make a page or ten for, but I’m not a student or part time enthusiast looking to make $10 or $15 per submission, and keeping track of what I sent in while it was waiting on approval sounds a bit too much like work for which I don’t have time.
I could certainly review submissions on a range of subjects that I care about and have studied most of my life, but I don’t want/need a full time job, and the Mahalo Greenhouse (for growing things) is apparently structured with full time guides reviewing submissions.
Taking another step back, there are many non-tech individuals whose Favorites would make a better search result in the areas in which they are passionately interested, better than any existing search engine or recommendation site could produce. Some of these people wouldn’t share that list for love or money because it represents a competitive advantage in their livelihood. Others whose lists are hobby rather than professional income related, still, if I look at Mahalo through their eyes, might not find incentive to participate. For one thing, they aren’t part of the .001%.
Jason says that Mahalo is being built for them/us, the other 99.999% of the billion or so people online worldwide. If that’s the case, then I’m hoping to see guides and contributors from all the places and communities where they/we are, or at least distributed mostly across North America and the UK, since Mahalo is, for the time being, in English.
One of the things stopping me from contributing is the impression I’m getting that Mahalo intends to become a destination/community but I can’t find it. Let’s say that one of the topics that I could build something on was 20th century art and design (or at least a number of the thousands of pages that such a broad category should eventually contain). Based on the intimated goal of community(ies), I’d be expecting or perhaps hoping to ‘meet’ and possibly ‘confer’ with other members contributing on the same, or related topics. Would we, these loosely associated community members, discover one another accidentally via and then outside of Mahalo? Would our contributions be subject to the approval of ‘one of us’ or only of a paid employee of Mahalo who is or isn’t as knowledgeable in our areas?
Then there is Jason’s invitation to Jeff Jarvis to join Mahalo as an ombudsman. Bringing in an individual of stature who has a background in journalism as well as diplomacy skills to interact with the contributing community sounds like a good idea. The term ombudsman is a respectful one, generally referring to an appointed, or company hired, official whose duty it is to protect the voice and interests of the constituents, but it also implies that the constituents are the masses outside the gates who need a spokesman and are unable to elect or appoint their own.
Mahalo is, I’m assuming, a privately owned corporation in which we the contributors will play roles varying from contract employees to unpaid contributors to users. This picture does not vary too greatly from many other web constructions, and the idea of a crowd sourced human compiled search engine with quality control, as I stated earlier, is an appealing one.
The pieces of information that I’m missing here, the reason I stopped after registering, are in the questions of where the communities are, how they are to define themselves and function, and what their intended role is in the future if Mahalo turns out to be a big success? For those of us in the 99.999% who have painstakingly built various favorites and link lists in many categories over the years for our own use, what draws us to and keeps us returning to Mahalo, and what are the incentives for contributing?
I understand that Mahalo is new, at a Beta stage. My questions are not intended as criticism, or as an expectation of definitions that are not fully formed and expected to evolve. If Mahalo grows to be a big success, these questions might even matter less to me. Am I seeing a projection of community where there is really only controlled and directed crowd-sourcing?



